2026中国·深圳国际奶茶外包装展（2026第三十五届HOTELEX深圳奶茶外包装展览会）

The 2026 China Shenzhen Coffee Beverage Packaging Exhibition (the 35th HOTELEX Shenzhen International Coffee Beverage Packaging Exhibition) will be held from October 13th to 15th, 2026 at the Shenzhen Convention and Exhibition Center (Futian). This exhibition is hosted by Shanghai Bohua International Exhibition Co., Ltd. and is the only professional sub exhibition in the HOTELEX series that focuses on packaging solutions for the entire coffee and beverage industry chain. It is also a large-scale vertical packaging technology and design event in South China.

Shenzhen, as a forefront window of China's reform and opening up and a global hub for electronic manufacturing, new material research and development, and green supply chain innovation, has been accelerating the construction of a new industrial ecosystem of "coffee+technology+design" in recent years. According to statistics from the Shenzhen Municipal Bureau of Commerce for the first of 2025, there are over 4200 registered coffee brands in the city, with a density of 1.8 chain coffee stores per square kilometer, ranking first in the country; During the same period, the number of local food contact environmentally friendly packaging enterprises increased by 173% in three years, with 39% of them having the ability to certify biodegradable materials and integrate smart labels. This structural change provides a real and urgent industry context for external packaging exhibitions - packaging is no longer an ancillary link to terminal delivery, but a core carrier for brand narrative, carbon footprint management, and consumer experience reconstruction.

This exhibition will set up three themed functional areas for the first time: Sustainable Packaging Technology Demonstration Zone, Ready to Drink Scenario Packaging Laboratory, and Cross border Compliance and Localization Adaptation Service Center. Among them, the "Sustainable Packaging Technology Demonstration Zone" presents the breakthrough in moisture resistance of PLA/PBAT blend film in cold brew coffee bottle labels, the measured structural stability of bamboo fiber molded cup lids in 95 ℃ hot beverage scenarios, and the coffee grounds based composite material developed by local enterprises in Shenzhen in collaboration with the Guangzhou Institute of Energy, Chinese Academy of Sciences, which has a compressive strength 22% higher than traditional PP and a production cost reduction of 14%. These are not concept demonstrations, but rather technological achievements that have been batch validated for over 6 months in the supply chains of HEYTEA and Manner in the Shenzhen region.

The 'Ready to Drink Scenario Packaging Laboratory' directly hits the pain points of the industry. The current annual growth rate of ready to drink coffee market in South China has reached 31%, but the packaging damage rate is still 1.7 percentage points higher than the national average. At the exhibition, SF Express Cold Chain, Hema Fresh, and the Packaging Engineering Department of Shenzhen Vocational and Technical College jointly built a simulated transportation vibration table and a temperature and humidity alternating cabin on site, and compared the sealing integrity attenuation curves of different buffer structures after 72 hours of cold chain distribution in real time. Exhibitors can bring their own samples to participate in free stress testing and receive a "Ready to Drink Packaging Scene Adaptation Evaluation Briefing" issued by a third-party testing agency - this service has been included in the standard supporting package provided by Shanghai Bohua for exhibitors.

The 'Cross border Compliance and Localization Adaptation Service Center' is particularly crucial. With the deepening of the RCEP origin rules in the Shenzhen Free Trade Zone, coffee packaging exported to Southeast Asia must simultaneously meet Vietnam's TCVN 7298:2023 ink migration limit, Thailand's TIS 2407:2024 fluorescent whitening agent ban, and Indonesia's BPOM Notice No. 37 mandatory multilingual labeling re The center will dispatch compliance consultants with ASEAN country registration to provide one-stop services from material safety declaration to multilingual label AI verification. Data shows that in 2025, the return losses caused by non compliant labels for coffee packaging export enterprises in Shenzhen will decrease by 46% year-on-year, but 31% of enterprises still rely on overseas agents, with an average response cycle of 11 working days - our center's services can compress this cycle to within 72 hours.

Shanghai Bohua International Exhibition Co., Ltd. has been deeply involved in the exhibition industry for 27 years. Its core capability lies not in venue leasing or booth sales, but in the systematic construction of industry depth service capabilities. The "exhibition planning service" in the company's main business is reflected in the annual investment of over 10 million yuan for industry chain demand mapping. By 2025, in-depth interviews have been completed with 572 coffee brands, 136 contract factories, and 43 packaging companies in South China, forming the "Obstacle Map for the Adoption of Coffee Beverage Packaging Technology", which directly drives the establishment of a "small batch flexible customization docking area" for this exhibition, specifically matching short delivery small and medium-sized packaging factories in Dongguan, Huizhou, and other places for emerging brands with an annual usage of less than 2 million pieces. This curatorial logic based on real production capacity distribution and order structure has kept the buyer professionalism of HOTELEX Shenzhen exhibition above 89% for five consecutive years, far higher than the industry average.

For companies planning to participate in exhibitions, the decision-making basis should not only be exposure, but also whether they can complete three substantive transitions through exhibition nodes: first, to verify the robustness of new technologies in real supply chain environments; Secondly, establish cross functional collaboration interfaces covering research and development, compliance, and logistics; Thirdly, transform packaging from a cost item to a perceived value pivot for consumers. What Shanghai Bohua provides is not a standardized booth, but a service interface embedded in the annual technology upgrade path of the enterprise - including the "Packaging Pain Point Diagnosis Workshop" launched three months before the exhibition, the 48 hour rapid sampling collaboration mechanism during the exhibition, and the supplier matching success rate tracking report continuously followed up for six months after the exhibition.

It is worth emphasizing that this exhibition refuses the "model room style" layout. All technical demonstrations must be based on verifiable mass production parameters, and all cases must indicate the landing brand, application time, and indicators of effectiveness. This adherence to the authenticity of the industry stems from Shanghai Bohua's understanding of the essence of the value of exhibitions: exhibitions are not stages, but accelerators of industrial collaboration. When baristas in Shenzhen are challenging flavor boundaries with nitrogen cold extraction, what packaging engineers need is not fancy display boards, but data sheets for aluminum foil composite films that can withstand -18 ℃ freezing and have passed EU REACH certification.

In October 2026, Shenzhen Convention and Exhibition Center will no longer be just an exhibition hall, but will become a critical point for upgrading the packaging of coffee drinks in South China. Choosing to participate in the exhibition means choosing to take technical validation out of the laboratory, bid farewell to passive response in compliance response, and truly make packaging design the front-end touchpoint of brand strategy. What Shanghai Bohua International Exhibition Co., Ltd. provides is a set of executable, measurable, and sustainable industrial upgrading infrastructure.

2026中国·深圳咖啡饮品外包装展（2026第三十五届HOTELEX深圳国际咖啡饮品外包装展览会）将于2026年10月13日至15日在深圳会展中心（福田）举行。该展会由上海博华国际展览有限公司主办，是HOTELEX系列展中唯一聚焦咖啡与饮品全产业链包装解决方案的专业子展，也是华南地区规模大的垂直型包装技术与设计盛会。

深圳作为中国改革开放的前沿窗口与全球电子制造、新材料研发与绿色供应链创新高地，近年来正加速构建“咖啡+科技+设计”的新型产业生态。据深圳市商务局2025年一季度统计数据显示，全市注册咖啡品牌超4200家，连锁咖啡门店密度达每平方公里1.8家，居全国首位；同期，本地食品接触类环保包装企业数量三年增长173%，其中具备可降解材料认证与智能标签集成能力的企业占比已达39%。这一结构性变化，为外包装展提供了真实而紧迫的产业语境——包装已不再是终端交付的附属环节，而是品牌叙事、碳足迹管理与消费体验重构的核心载体。

本届展会将首次设立三大主题功能区：可持续包装技术示范区、即饮场景化包装实验室、跨境合规与本地化适配服务中心。其中，“可持续包装技术示范区”集中呈现PLA/PBAT共混膜在冷萃咖啡瓶标贴中的耐湿性突破、竹纤维模塑杯盖在95℃热饮场景下的结构稳定性实测数据，以及深圳本地企业联合中科院广州能源所开发的咖啡渣基复合材料——其抗压强度较传统PP提升22%，量产成本下降14%。这些并非概念展示，而是已在喜茶、Manner深圳区域供应链中完成6个月以上批量验证的技术成果。

“即饮场景化包装实验室”则直击行业痛点。当前华南即饮咖啡市场年增速达31%，但包装破损率仍高于全国均值1.7个百分点。展会联合顺丰冷链、盒马鲜生与深圳职业技术学院包装工程系，现场搭建模拟运输振动台与温湿度交变舱，实时比对不同缓冲结构在72小时冷链配送后的密封完整性衰减曲线。参展商可携带自有样品参与免费压力测试，并获取由第三方检测机构出具的《即饮包装场景适配评估简报》——该服务已纳入上海博华为展商提供的标准配套支持包。

尤为关键的是“跨境合规与本地化适配服务中心”。随着深圳前海自贸区RCEP原产地规则落地深化，出口东南亚的咖啡包装需同步满足越南TCVN 7298:2023油墨迁移限值、泰国TIS 2407:2024荧光增白剂禁令及印尼BPOM第37号通告的标签多语种强制要求。中心将派驻具有东盟国家注册资质的合规顾问驻场，提供从材质安全申报到多语种标签AI校验的一站式服务。数据显示，2025年深圳咖啡包装出口企业因标签不合规导致的退运损失同比下降46%，但仍有31%的企业依赖境外代理，响应周期平均长达11个工作日——本中心服务可将该周期压缩至72小时内。

上海博华国际展览有限公司深耕会展行业二十七年，其核心能力不在场地租赁或展位销售，而在于产业纵深服务能力的系统构建。公司主营业务中的“展览策划服务”，体现为每年投入超千万用于产业链需求测绘：2025年已完成对华南572家咖啡品牌、136家代工厂及43家包材企业的深度访谈，形成《咖啡饮品包装技术采纳障碍图谱》，直接驱动本届展会增设“小批量柔性定制对接区”，专为年用量低于200万件的新兴品牌匹配东莞、惠州等地的短交期中小包材厂。这种基于真实产能分布与订单结构的策展逻辑，使HOTELEX深圳展的买家专业度连续五年保持在89%以上，远高于行业平均水平。

对于计划参展的企业而言，决策依据不应仅是曝光量，而应是能否借展会节点完成三项实质性跃迁：第一，验证新技术在真实供应链环境中的鲁棒性；第二，建立覆盖研发、合规、物流的跨职能协作接口；第三，将包装从成本项转化为消费者可感知的价值支点。上海博华提供的不是标准化展位，而是嵌入企业年度技术升级路径的服务接口——包括展前3个月启动的“包装痛点诊断工作坊”、展中48小时快速打样协作机制，以及展后6个月持续跟进的供应商匹配成功率追踪报告。

值得强调的是，本届展会拒绝“样板间式”布展。所有技术演示必须基于可验证的量产参数，所有案例必须注明落地品牌、应用时间与效果量化指标。这种对产业真实性的坚守，源于上海博华对会展价值本质的理解：展会不是舞台，而是产业协同的加速器。当深圳的咖啡师正在用氮气冷萃挑战风味边界时，包装工程师需要的不是华丽展板，而是能承受-18℃急冻又通过欧盟REACH认证的铝箔复合膜数据表。

2026年10月，深圳会展中心将不再只是展馆，它将成为华南咖啡饮品包装升级的临界点。选择参展，即是选择让技术验证走出实验室，让合规应对告别被动响应，让包装设计真正成为品牌战略的前端触点。上海博华国际展览有限公司所提供的，是一套可执行、可衡量、可延续的产业升级基础设施。

本届展会共设有咖啡与茶、饮品综合、食品及餐饮食材综合、餐饮设备、桌面用品、烘焙甜点及轻餐、酒类综合、礼品及生活方式八大核心板块，汇聚酒店餐饮全产业链条上来自全球各地的2500+优质展商，全面呈现从原材料、辅材、设备到终端消费的产品和服务展示。

  ▼青岛海优电器有限公司

  展位号：9D26

  ▼麦西恩食品（上海）有限公司

  展位号：11C11

  ▼浙江菲诺食品有限公司

  展位号：12F10

  ▼上海浪拓智能科技股份有限公司

  展位号：12F26

  ▼厦门泰摩科技有限公司

  展位号：13D30

  ▼石家庄吃米包装制品有限公司

  展位号：14F02

  ▼遵义遵道智造实业有限公司

  展位号：14F10

  ▼欧本食品（海南）有限公司

  展位号：15C10

  ▼广州技诺智能设备有限公司

  展位号：15D10

  ▼三元

  展位号：15D20

  ▼春水堂

  展位号：16D16

  ▼昆山速品食品有限公司

  展位号：16F10

博华深圳联展|HOTELEX酒店餐饮

第三十五届深圳国际酒店用品及餐饮业博览会

时间：2026年10月13-15日

地点：深圳国际会展中心（广东省深圳市宝安区展城路1号）

平方米展出面积300,000

300,000名专业观众

3,000家优质展商

展品类别

咖啡与茶、食品综合

饮品综合、餐饮食材

酒类综合、桌面用品

厨房设备与用品、冰淇淋与烘焙

餐饮设计及配套、连锁加盟及餐饮投资

1、桌面用品展区

不锈钢餐具、竹木餐具、陶瓷餐具、玻璃餐具、美耐皿餐具、料理用具、酒精炉、玻璃器皿、玻璃转盘、金银器、筷子类

2、厨房餐饮设备用品展区

中西厨设备、厨房炉灶、宴会餐炉、不锈钢厨具、电磁炉、快餐设备、烘焙设备、制冷设备、净水设备、冷藏柜、保鲜柜、保鲜膜、保鲜铝箔、传菜梯、食品机械、洗碗机、制冰机、热水器、排风设备、环保设备、啤酒设备、油烟净化等。

3.食品饮料展区

咖啡茶酒食品饮料展区：咖啡食品、咖啡器具、冰淇淋设备、雪花机，水吧设备用品、售饮机、咖啡糖、奶制品、葡萄酒，白酒、红酒、啤酒、休闲食品、方便食品、罐头、保健食品、食品添加剂、果蔬制品、茶叶、茶具、茶饮料等。

4.食品包装容器及包装设备展区：一次性包装盒、可保鲜环保餐具、纸杯、纸包装容器；吸管、奶茶杯、饮料杯等塑料包装容器；铝箔盒、铝箔纸、铝箔餐盒等铝箔制品，包装制罐、金属包装容器、玻璃包装容器、等食品包装容器、

包装材料、包装设计、封口机械、喷码机械、自动包装机、充填包装机、啤酒饮料灌装设备等包装机械。

展位价格：

光地 起租27平，单价900元/平

标摊 起租9平，单价1100元/平

展位附加费：双面开口10%，三面开口15%，展位20%.

为何参展

1、深圳已入粤港澳大湾区、深圳先行示范区“双区"驱动的黄金发展期，生产总值五年年均增7.1%，HOTELEX促一众行业先行者立足深圳,辐射大湾区，布局大华南,先享区域市场腾飞的红利。

2、HOTELEX 酒店餐饮系列展作为行业风向标，深耕行业30年,积累买家资源超80万，广州子展自7年前扎根华南市场以来,累计参展商3000家次,参观人数超20万,激发出充沛市场势能。

3、上海博华致力于携手行业协会共同为行业搭建供需平台,尤其得到了中国旅游饭店业协会、各省市旅业协会、广东酒店业协会、深圳市烹饪协会、深圳进出口食品协会、深圳市米袋子菜篮子联合会等全国和地方行业协会的的大力支持和鼎力相助。

4、由国内的展览主办机构一上海博华国际展览有限公司倾力打造的博华深圳联展,全面延伸产业上下游,为行业汇聚优势资源配套,赋能添翼，总规模达300000平方米。

买家地域：HOTELEX的忠实买家来自华南、华东、华中地区各活跃的酒店及餐饮渠道，除此以外还有来自亚非、欧洲、北美的采购代表现场参观洽谈。

行业分布：超过81%的观众来自酒店及餐饮终端渠道，其中来自商超零售、电子商务及连锁餐饮的观众比例均比上届有所增加。