欢迎访问2026上海国际饮品展—2026中国（上海）健康饮品及植物饮品展览会

The 2026 HOTELEX 34th Shanghai International Concentrated Juiceand Jam Exhibition, hosted by Shanghai Bohua InternationalExhibition Co., Ltd., will be grandly held in Shanghai. As animportant communication platform for the concentrated juice and jamindustry at home and abroad, this exhibition not only gathers richproduct resources, but also builds an efficient bridge for theupstream and downstream of the industry chain. This article willfocus on this exhibition and conduct in-depth analysis frommultiple aspects such as market background, exhibition highlights,industry trends, exhibition value, and future prospects, in orderto help industry professionals seize market opportunities and seizethe high ground of the industry.

Industry background and market potential

In recent years, with the popularization of healthy eatingconcepts and consumers' pursuit of nature, the concentrated fruitjuice and jam industry has ushered in unprecedented developmentopportunities. As one of the world's largest producers of fruitsand vegetables, China has abundant raw materials and a completeprocessing industry chain, laying a solid foundation for thedevelopment of concentrated fruit juice and jam industries. As aresult, downstream industries such as beverage manufacturing,baking, and Western desserts continue to demand high- fruitjuice and jam, driving continuous innovation and upgrading in theindustry.

As one of the economically active cities in China, Shanghai hasconvenient transportation and a high degree ofinternationalization, making it an ideal place to holdinternational food exhibitions. Through this exhibition, it willfurther promote the agglomeration of industries in Shanghai andChina, attract more international high- resources to land,and enhance regional brand influence.

Exhibition highlights and core content

The exhibits are rich and diverse: concentrated fruit juice,freeze-dried fruit powder, jam raw materials, formula technology,and packaging solutions are all available to meet the needs ofdifferent industries.

Innovative Technology Exhibition: New research and developmentachievements such as intelligent manufacturing, inspection,and preservation technology are showcased, demonstrating thetechnological progress of the industry.

Forum and Seminar: Focusing on market trends, trade policies,and health and nutrition research, gathering and sharingforward-looking perspectives.

Supply and demand docking platform: a dedicated procurementnegotiation area to facilitate cooperation between domestic andforeign buyers and suppliers.

This exhibition is not only a window for product display, butalso a grand event for industry technology and concept exchange,providing a safe place for exhibitors to showcase and promote inall aspects.

In depth analysis of industry trends

The development of the concentrated juice and jam industry isexperiencing three major trends: moving towards high andpersonalization. Consumers' attention to natural health ingredientshas increased, and there is a strong demand for low sugar, organic,and additive free fruit juice jams; Secondly, intelligentproduction is accelerating its popularization. Automated e information management help enterprises improve productionefficiency and product consistency; Thirdly, the trend of marketinternationalization is evident. The demand for importedhigh- jam and raw materials in the Chinese market has grownsignificantly, and domestic brands are actively expanding overseasto create an international image of "Made in China".

These trends point out the development direction for enterprisesand also remind exhibition organizers to continuously enrichexhibition content, promote evolution and internationalintegration.

The strategic value of exhibitions for enterprises

For juice and jam production enterprises, raw materialsuppliers, and technical service providers, participating in thisexhibition can directly obtain the following strategic values:

Market development: Face a large number of potential customersdirectly through exhibition platforms, achieve outreach, andaccelerate transaction conversion.

Brand Enhancement: Leveraging the influence of internationalexhibitions to enhance corporate visibility and brandreputation.

Technical exchange: Interacting with industry enterprises andresearch institutions to obtain product information.

Supply chain integration: Identify high- suppliers ortechnology partners to jointly enhance the competitiveness of theindustrial chain.

Policy interpretation: On site understanding of industry relatedpolicy trends, avoiding business risks, and seizing developmentopportunities.

Participating in exhibitions is an important part of a company'sbusiness development and a crucial step in gaining marketinitiative.

How to maximize the benefits of exhibitions

To ensure the maximum effectiveness of the exhibition,participating companies need to make the following preparations inadvance:

Clearly identify the target customer group, design exhibitionbooths and product display plans.

Make full use of pre exhibition promotional resources to enhancethe willingness and interest of the audience present.

Planned sales and technical teams actively communicateeffectively with customers.

Collect customer information and improve the subse and service system.

Pay attention to industry information released at the exhibitionand adjust market strategies in a timely manner.

Clarifying the above steps will enable more effectiveutilization of exhibition resources and create more businessopportunities.

Introduction to the advantages of Shanghai's exhibitionvenue

Shanghai is not only an important hub of the Chinese economy,but also a window for international exchanges. Its superiortransportation conditions support trade exchanges from all over thecountry and the world, and the familiar multicultural environmentfacilitates communication and cooperation between internationalbuyers and exhibitors. In addition, Shanghai has numerous largeexhibition centers and abundant business supporting facilities,providing solid guarantees for the smooth holding of exhibitions.By holding this exhibition in Shanghai, participating companies canleverage the international atmosphere of the city and open upbroader market space.

Summary and Outlook

The 2026 China Shanghai Concentrated Juice and Jam Exhibition isnot only a window to showcase products and technologies, but alsoan important platform to promote industry upgrading and facilitatetrade cooperation. Shanghai Bohua International Exhibition Co.,Ltd. has built an efficient communication platform for the industrywith its rich organizational experience and resources. Whether it'ssuppliers, manufacturers, or end buyers, they can all findopportunities for cooperation here to drive sustained businessgrowth.

In the face of the future, the concentrated fruit juice and jamindustry should seize the dual driving forces of healthyconsumption trends and technological changes, strengthen innovativeresearch and development and international cooperation, and improveproduct added value. This exhibition provides an opportunity forthe industry to gain insights into market changes and capture newopportunities for development. We look forward to more companiesparticipating and seizing the development opportunities in this hotland of Shanghai, working together to promote the concentratedfruit juice and jam industry to a higher level.

Shanghai Bohua International Exhibition Co., Ltd. sincerelyinvites industry enterprises and partners to participate in the34th HOTELEX Shanghai International Concentrated Juice and JamExhibition in 2026, promote industry progress, and achieve awin-win future.

2026中国·上海浓缩果汁果酱展（2026年HOTELEX第34届上海国际浓缩果汁果酱展览会）由上海博华国际展览有限公司主办的2026年HOTELEX第34届上海国际浓缩果汁果酱展览会，将于上海隆重召开。作为国内外浓缩果汁及果酱行业的重要交流平台，此展会不仅汇聚了丰富的产品资源，也为产业链上下游搭建了高效对接的桥梁。本文将围绕此次展会，分别从市场背景、展会亮点、行业趋势、展会价值及未来展望等多个层面进行深入剖析，助力业内人士把握市场先机，抢占行业制高点。

行业背景与市场潜力

近年来，随着健康饮食理念的普及和消费者对天然、的追求，浓缩果汁和果酱行业迎来了前所未有的发展机遇。中国作为全球大的果蔬生产国之一，原料丰富，具备完善的加工产业链，为浓缩果汁及果酱产业发展奠定了坚实基础。与此，饮品制造、烘焙、西餐甜品等下游行业对高品质果汁和果酱的需求持续增长，推动行业不断创新升级。

上海作为中国经济活跃的城市之一，交通便利，国际化程度高，是举办国际性食品展览的理想之地。通过此次展会，将进一步促进上海及国内产业集聚，吸引更多国际优质资源落地，提升区域品牌影响力。

展会亮点及核心内容

此次展会不仅是产品展示的窗口，更是行业技术和理念交流的盛会，为参展企业提供全方位展示与推广的安全场所。

行业趋势深度探析

浓缩果汁与果酱行业的发展正在经历三大趋势：，向高品质、个性化方向发展。消费者对天然健康成分关注度提升，对低糖、有机、无添加果汁果酱需求旺盛；第二，智能化生产正在加速普及。自动化设备和信息化管理助力企业提升生产效率与产品一致性；第三，市场国际化趋势明显。中国市场对进口优质果酱及原料需求增长明显，国内品牌也积极走向海外，打造“中国制造”的国际形象。

这些趋势为企业指出发展方向，也提示展会组织者需不断丰富展览内容，促进化与国际化融合。

展会对企业的战略价值

对于果汁果酱生产企业、原料供应商及技术服务商，参加本次展会可直接获得以下战略价值：

1. 市场开拓：通过展会平台直面大量潜在客户，实现触达，加速成交转化。

2. 品牌提升：借助国际化展会影响力，增强企业度和品牌美誉度。

3. 技术交流：与行业企业及科研机构互动，获取与产品资讯。

4. 供应链整合：发现优质供应商或技术合作伙伴，共同提升产业链竞争力。

5. 政策解读：现场了解行业相关政策动向，规避经营风险，把握发展机遇。

参加展会是企业商业发展的重要环节，也是赢得市场主动权的关键一步。

如何大化参展效益

为了确保展会效果大化，参展企业需提前做好以下准备：

理清以上环节，将更有效地利用展会资源，创造更多商机。

上海·展会举办地优势介绍

上海不仅是中国经济的重要枢纽，还是国际交流的窗口。其优越的交通条件支持来自全国及全球的贸易往来，熟悉的多元文化环境利于国际买家和参展商的沟通与合作。此外，上海拥有众多大型会展中心与丰富的商务配套设施，为展会顺利举办提供坚实保障。通过在上海举办此次展会，参展企业能够借力这座城市的国际化氛围，打开更广阔的市场空间。

总结与展望

2026中国·上海浓缩果汁果酱展不仅是展示产品和技术的窗口，更是推动行业升级、促进贸易合作的重要平台。上海博华国际展览有限公司凭借丰富的组织经验和资源，为行业搭建了一个高效交流的舞台。无论是供应商、制造商还是终端买家，均能在此找到合作契机，推动业务持续增长。

面对未来，浓缩果汁果酱行业应抓住健康消费趋势与技术变革的双重驱动，加强创新研发与国际合作，提高产品附加值。此次展会为行业搭建出一个洞察市场变化、捕捉发展新机的场合。期待更多企业参与进来，把握上海这片热土上的发展机遇，携手推动浓缩果汁果酱产业迈向更高水平。

上海博华国际展览有限公司诚邀广大业内企业与合作伙伴，共同参与到2026年HOTELEX第34届上海国际浓缩果汁果酱展览会中，推动行业进步，实现共赢未来。

2026上海国际酒店及餐饮业博览会

HOTELEX SHANGHAI2026

同期举办：2026上海高端食品与饮料展

主办:中国旅游饭店业协会

承办:上海博华国际展览有限公司

时间：2026年3月30日-4月2日

地址:国家会展中心（上海）

2026 HOTELEX上海展现场将再次集结餐饮业的先驱、投资者、创业人、新老品牌的、业界专家。现场的头脑风暴、名家论道，涵盖餐饮业的方方面面。为未来发展提供创想，为行业痛点发声思考，直达人心。智慧与经验将在这里碰撞开花，我们也将有机会在此见证餐饮业更宏伟蓝图的诞生。

2026 HOTELEX Shanghai

2026年3月30日-4月2日，上海国际酒店及餐饮业博览会（HOTELEXShanghai）将在国家会展中心（上海浦西·虹桥）举办。

由上海市文化和旅游局指导的HOTELEX上海国际酒店及餐饮业博览会作为“十四五”期间重点打造的三大名片性活动之一——上海旅游产业博览会的重要组成部分，将在国家会展中心（上海浦西·虹桥）举办。

2026 HOTELEX上海展将继续为观众带来一场、高品质的行业盛会；为酒店、餐饮人汇聚优质的资源，打造化的交流平台，助力于行业发展。

展会规模将达到400,000+平米，预计将吸引250,000+名来自酒店餐饮、商超零售、休闲餐饮、文旅消费、大健康等行业的观众到场参观并与展商进行商贸交流。展商数量预计将达3,000+。

展品范围

12大行业版块: 厨房设备与用品、桌面用品、餐饮食材、食品综合、饮品综合、咖啡与茶、冰淇淋设备及物料、烘焙设备及物料、酒类综合、食品餐饮包装、餐饮设计及配套、连锁加盟及餐饮投资

8大特殊展区：中央厨房精品展区|自由品牌展区|餐饮设计展区|SFE上海国际连锁加盟展区|火锅食材展区|餐饮包装联合展区|咖啡美食文化节|美酒文化节上海国际精品巧克力文化节

厨房设备与用品：烹饪设备综合、洗消设备（原洗碗机设备）、制冷纸杯、厨房环保设备、中央厨房设备、厨房辅助设备及用品、厨房食品加工机械、厨房设备生产加工机械、冷链物流及配送

桌面用品：桌面餐具及器皿、桌面辅助用品（餐布、餐桌椅、餐台、餐具艺术品等）、自助餐设备与用品

食品综合：乳制品、休闲食品、高端食品、方便食品、罐头食品、及功能食品、清真食品、、其他食品

餐饮食材：生鲜肉禽、米面杂粮、水产制品、油及油制品、豆制品、火锅食材、果蔬产品、调味品、冷冻食品、预制产品、其他食材

烘焙设备及原物料：烘焙设备、烘焙配件、烘焙制冷设备、烘焙原辅料、烘焙半成品、烘焙成品

冰淇淋设备及物料：冰淇淋制冷设备、冰淇淋原辅料、冰淇淋成品、冰淇淋模具；饮品综合：饮品原料、饮品设备、工业饮料及设备

咖啡与茶：咖啡设备及其配件、咖啡冲泡器具及配件、咖啡原物料及相关用品、茶原料及成品、茶类器具及工艺品（玻璃制品、陶瓷制品、茶具、茶具配件及工艺品）、茶用设备及技术（萃茶机、茶叶烘干机、茶叶分装机等）

酒类综合：酒精类饮品、酒类配套

食品餐饮包装：食品包装材料与制品；食品饮料包装机械、食品包装设计及解决方案

餐饮设计及配套：餐饮设计服务、餐饮配套产品

国际赛事论坛轮番秀

现场预计将呈现众多国际赛事、高峰论坛。展品将更全面地涵盖酒店与餐饮产业整个供应链的各个环节，努力为全球餐企创造一个更为开放和高效的交流空间。

/ 咖啡类竞赛 /

世界咖啡师大赛中国区选拔赛丨世界拉花艺术大赛中国区选拔赛丨世界咖啡冲煮大赛中国区选拔赛丨世界咖啡烘焙大赛中国区选拔赛丨世界咖啡杯测大赛中国区选拔赛丨世界咖啡与烈酒大赛中国区选拔赛

/ 烘焙类竞赛 /

世界面包大赛中国队选拔赛丨上海国际手工冰淇淋大师赛丨上海国际披萨大师赛丨CLW烘焙甜点精英赛

/ 饮品类竞赛 /

上海国际潮流饮品创意制作大赛丨中国国际调酒大师赛

/ 烹饪类竞赛 /

HOTELEX"明日之星"厨师大赛丨中国传承与创新中餐厨艺挑战赛丨上海奢厨国际美食峰会

/现场论坛活动一览/

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