官宣!2027上海酒店商用冰柜展「主办新发布」HOTELEX+中国3月酒店商用冰柜展览会

整合：HOTELEX与本土力量的深度耦合

上海博华国际展览有限公司宣布启动2027年3月上海酒店商用冰柜专项展，这一动作并非简单增设一个细分展区，而是对HOTELEX品牌底层逻辑的一次结构性重校。过去十年，HOTELEX在上海新国际博览中心形成的展会生态，已远超传统“展商—观众”二元关系，演变为覆盖供应链全链路的技术验证场、标准策源地与采购决策中枢。商用冰柜作为酒店后厨冷链系统中承压重、能耗高、故障率敏感的环节，长期被裹挟在综合餐饮设备展中模糊呈现。此次单列成展，实为行业成熟度抵达临界点后的必然选择——当酒店集团开始以每升容积的日均耗电量、开门频次下的温度波动曲线、远程诊断响应时长等参数作为招标硬指标时，展览必须提供可测量、可比对、可复现的专业场景。

聚焦真实痛点：商用冰柜不是“能制冷就行”

当前酒店运营者面对的冰柜困局具有高度一致性：中央厨房批量备料要求-25℃深冷速冻能力，而前台吧台又需0–4℃精准恒温展示；同一品牌冰柜在三亚高湿盐雾环境与哈尔滨冬季极寒工况下故障率差异达三倍以上；更关键的是，多数设备仍停留在“机械温控+人工巡检”阶段，无法接入酒店PMS或能源管理系统。本次展会将设置真实酒店后厨剖面模拟区，展商须按实际使用逻辑布设设备——包括动线衔接宽度、顶部散热空间预留、地面承重结构适配、排水坡度实测等细节。这种“非标即淘汰”的现场压力测试，倒逼技术方案从纸面参数转向空间语义与运维逻辑的双重适配。

上海为何成为的试验场

上海作为中店业现代化程度高的城市，其特殊性在于多重矛盾的高强度并存：外滩历史建筑群内百年砖木结构对设备荷载与振动的严苛限制，与前滩、虹桥等新建综合体对智能物联接口的强制要求形成张力；万豪、洲际等国际集团在沪物业执行全球统一能效审计，而本地精品酒店则更关注模块化替换成本与小停业周期。这种复杂性使上海天然成为商用冰柜技术落地的“压力测试舱”。展会选址浦东新国际博览中心，毗邻浦东国际机场与洋山深水港，意味着参展设备可直接对接国际物流标准箱体尺寸、冷链集装箱预冷协议及海关快速验放通道——技术验证与商业落地在此真正闭环。

超越展会本身：构建冷链技术演进坐标系

本届展会同步启动“酒店商用冷柜技术白皮书”编撰计划，由上海博华联合中国制冷学会商用制冷专业委员会、锦江国际集团工程部及华东师范大学低温工程实验室共同执笔。白皮书不采用常规性能参数罗列，而是建立三维评估模型：纵向维度追踪单台设备全生命周期成本（含初始购置、五年维保、电费支出、停机损失）；横向维度对比不同制冷剂（R290、CO₂跨临界循环、氨间接系统）在酒店典型负荷曲线下的动态效率衰减；深度维度解析压缩机变频逻辑与酒店营业时段的耦合精度。所有数据来源均为已投入使用的实际项目，拒绝实验室理想工况数据。这一坐标系将成为未来三年行业技术选型的核心参照系。

从展品到解决方案：重构采购决策链条

传统展会中，采购方常陷入“同质化参数迷宫”，而本次展会强制要求展商提交《酒店场景应用包》：包含至少三个已落地项目的完整技术档案（含安装图纸、能耗监测原始数据、故障维修记录）、针对不同酒店业态（全服务酒店/中端连锁/民宿集群）的配置模板、以及与主流PMS系统的API对接文档。这意味着观众不再需要自行比对压缩机品牌或面板材质，而是直接调取对应自身物业条件的解决方案快照。上海博华在展前已组织酒店工程总监闭门工作坊，将典型改造案例拆解为12个可复用的技术模块——例如“老楼加装风冷机组的墙体承重加固方案”“无地下室酒店的冷凝水集中回收路径设计”。这些模块将在展会现场以实体剖面模型+数字孪生演示方式呈现，采购决策由此从经验判断转向结构化验证。

The 2027 HOTELEX Hotel Kitchen Refrigeration En (the 35th Shanghai International Hotel KitchenRefrigeration E Exhibition in 2027) successfully concludedat the Shanghai National Convention and Exhibition Center. Thisexhibition is hosted by Shanghai Bohua International ExhibitionCo., Ltd., which has been deeply involved in the exhibitionindustry for more than 30 years. Its core business coversexhibition display services, exhibition investment services, andexhibition planning services. This exhibition once again verifiesits resource integration ability in the global hotel and cateringsupply chain. According to the organizers' disclosure, the totalarea of the exhibition has exceeded 400000 square meters, and thenumber of professional visitors has increased by 12% compared tothe previous edition. Among them, the proportion of overseas buyershas increased to 18%, setting a record for previous years.

The market size of Zhongdian kitchen refrigeration e hasreached 32.6 billion yuan in 2026, with an average annual compoundgrowth rate maintained at 8.4%. This growth is not solely driven bynew hotel construction projects, but largely stems from the demandfor e upgrades in the existing market. At the HOTELEXexhibition in 2027, the refrigeration e section showcasedvariable frequency condensing units,uick freezingwarehouses, and refrigeration solutions based on R290 naturalrefrigerants, directly responding to the industry's dual pressureon energy efficiency and environmental standards. A procurementdirector from the engineering department of Marriott Group statedat the exhibition that currently 30% of hotel kitchens under thegroup are developing plans to replace old e. Traditionalrefrigeration systems with a lifespan of over 8 years canexperience energy efficiency losses of over 25%, which directlyincreases operating electricity and carbon emission costs.

As the economic and consumption center of China, Shanghai'sretail sales of accommodation and catering industry will exceed 220billion yuan by 2026, with over 11000 hotels and restaurants abovedesignated size. This huge market base makes Shanghai abattleground for refrigeration e manufacturers. Thisexhibition is located at the National Convention and ExhibitionCenter in Qingpu District, in the core area of Hongqiao BusinessDistrict, only a 10 minute drive from Hongqiao transportation hub.This geographical advantage greatly facilitates professional buyersfrom the triangle areas of Zhejiang, Jiangsu, and Anhui to visit ingroups. A complete industrial ecosystem covering hotel supplies,kitchen e, and cold chain logistics has been formed aroundthe exhibition center. During the exhibition period, the inboundand outbound volume of warehousing and logistics enterprises withina three kilometer radius increased by 37% compared to the previousperiod.

In the planning stage of this exhibition, Shanghai BohuaInternational Exhibition Co., Ltd. is no longer satisfied withe display and has made breakthroughs in content depth. Atthe same time as the exhibition, a seminar on low-carbon coolingtechnology for commercial kitchens was held, inviting the SecretaryGeneral of the Green Hotel Professional Committee of the ChinaHotel Association to have a dialogue with technical leaders fromcompanies such as Carrier and Panasonic. A field monitoring databased on 150 star rated hotel kitchens announced at the meetingshowed that after adopting a full DC variable freon system, the comprehensive energy consumption ofkitchen cooling sources can be reduced by 34% to 42%. This datatriggered a large number of purchasing intentions at the exhibitionsite. According to post exhibition statistics, the signing amountof contracts in the refrigeration e area reached 970million yuan, and the intended cooperation amount exceeded 2.2billion yuan.

The competition in the refrigeration e industry hasshifted from price wars in the past few years to technical serviceplatform competitions. At the exhibition, multiple brands launched"full lifecycle management services for refrigeration systems",forming a closed loop from e procurement, installation andcommissioning to operation monitoring, maintenance and replacement.Shanghai Bohua International Exhibition Co., Ltd. has set up a"two-way technical docking channel" in its exhibition investmentservices, arranging e suppliers to conduct closed doornegotiations with end users such as Yum China, Starbucks, JinjiangGroup, etc., and has completed a total of 238 one-on-one businessdocking sessions. A person in charge of a cold chain ecompany involved in the docking revealed that the pain pointsraised by end customers during closed door negotiations were highlyconcentrated: the lagging alarm of the existing temperature controlsystem resulted in an average food loss of 3.5%, and mostmanufacturers' promised loss standards of less than 2% weredifficult to fulfill in practice. In response, multiple exhibitorslaunched cold storage controllers with AI predictive maintenancecapabilities at the exhibition, which can predict compressorfailures 20 minutes in advance and automatically switch to backupunits.

The innovation of exhibition planning services was also fullydemonstrated at this exhibition. The organizer did not considerhotel refrigeration as an isolated device, but incorporated it intothe full chain design of "front desk back kitchen storage". A"Future Kitchen Model Room" covering an area of 800 square meterswas built at the exhibition site, where the refrigeration system,smoke exhaust system, and dishwashing system are interconnectedthrough a unified central control platform. When the firepower ofthe stove increases and the room temperature rises to thepredetermined threshold, the refrigeration system automaticallyincreases the compressor power to offset the heat load, keeping thetemperature of the kitchen working environment stable below 24 ° C.This linkage plan has attracted repeated visits from engineeringteams of large catering chain brands such as Hong Kong Maxim'sGroup and Guangzhou Restaurant, and some of the plans have beenincluded in their bidding documents for new store construction inthe second half of 2027.

From a global perspective, Europe has completely banned the useof refrigerants with a GWP value exceeding 150 in commercialrefrigerators by 2023, while China is still in a policy transitionperiod. The multiple refrigeration e using carbon dioxidetranscritical cycle that appeared at this exhibition are seen as adefinite choice for future end users to avoid policy risks.Although the initial procurement cost of such e is about40% higher than that of traditional refrigerant systems, combinedwith China's accelerating carbon emissions trading market, someleading hotel groups have begun cost estimation: taking a five-starhotel with an annual revenue of 120 million yuan as an example, ifthe carbon emissions of the kitchen refrigeration system arereduced to 60% of the benchmark value, a profit of about 180000yuan can be made annually through carbon trading, which can coverthe e premium for three years. The widespread disseminationof this economic model led to a sharp increase of 260% in thenumber of in for carbon dioxide refrigeration eduring the exhibition period compared to the previous one.

The signal conveyed by Shanghai Bohua International ExhibitionCo., Ltd. at the 2027 exhibition is already very clear: simplee exhibition and sales are no longer sufficient to meetindustry needs, and exhibition and display services must shifttowards three-dimensional output of "data+solutions+resources". Inthe "2027 White er on the Application Trends of KitchenRefrigeration E in Zhongdian" released after theexhibition, it was stated that in the next three years, thepenetration rate of networked intelligent refrigeration ein newly built hotel kitchens will increase from the current 19% toover 45%. For e suppliers, if they cannot provide APIinterfaces to interface with hotel energy management systems, itwill become extremely difficult to enter the mid to high endmarket. This viewpoint was validated at the exhibition site - over70% of chain hotel procurement managers stated that their futuree procurement lists will explicitly include the technicalthreshold of "data protocol compatibility".

As the curtain falls on the 35th edition of the exhibition,logistics vehicles continue to flow around the Shanghai NationalConvention and Exhibition Center, carrying refrigeration prototypesthat have been repeatedly disassembled and tested, heading towardsthe logistics base in the direction of Hongqiao hub. The boothreservation system for 2028 has been opened on the night of theclosing day of the exhibition, and 47 companies completed thebooking within the first hour. For participants in various links ofthe kitchen e supply chain, keeping up with thetechnological narrative rhythm established by this well-establishedChinese exhibition industry company is no longer a choice, but asurvival bottom line in the market clearing mechanism.

2027中国·上海HOTELEX酒店厨房制冷设备展（2027第35届上海国际酒店厨房制冷设备展览会）于上海国家会展中心圆满落幕。本届展会由深耕会展行业三十余年的上海博华国际展览有限公司主办，核心业务涵盖展览展示服务、展会招商服务及展览策划服务，此次展会验证了其在全球酒店餐饮供应链中的资源整合能力。据主办方披露，展会总面积突破40万平方米，专业观众数量较上届增长12%，其中海外买家占比提升至18%，创下历年之。

中店厨房制冷设备市场规模在2026年已达326亿元人民币，年均复合增长率维持在8.4%。这一增长并非单纯由酒店新建项目驱动，很大程度上源自存量市场的设备升级需求。2027年HOTELEX展会上，制冷设备专区集中展示的变频冷凝机组、模块化速冻库以及基于R290天然冷媒的制冷解决方案，直接回应了行业对能效比和环保标准的双重压力。一位来自万豪集团工程部的采购总监在展会现场表示，目前集团旗下30%的酒店厨房正在制定旧设备替换计划，寿命周期超过8年的传统制冷系统能效损失可达25%以上，这直接推高了运营电费与碳排放成本。

上海作为中国的经济与消费中心，2026年全市住宿餐饮业零售额突破2200亿元，拥有超过11000家规模以上酒店与餐厅。这一庞大的市场基数使得上海成为制冷设备商必争之地。本届展会选址于青浦区国家会展中心，地处虹桥商务区核心地带，距虹桥交通枢纽仅10分钟车程，这一地理优势极大便利了来自浙江、江苏、安徽等长三角地区的专业买家组团参观。会展中心周边已形成涵盖酒店用品、厨房设备、冷链物流的完整产业生态圈，展会期间周边三公里范围内仓储物流企业的出入库量环比上升37%。

本届展会策划环节，上海博华国际展览有限公司不再满足于设备陈列，内容深度上做出突破。展会同期举办了“商用厨房低碳冷源技术研讨会”，邀请中国饭店协会绿色饭店专业委员会秘书长与开利、松下等企业技术负责人同台对话。会上公布的一项基于150家星级酒店厨房的实地监测数据显示，采用全直流变频制冷系统后，厨房冷源综合能耗下降幅度可达34%至42%。这一数据在展会现场引发大量采购意向，据展后统计，制冷设备专区现场签约金额达到9.7亿元，意向合作金额超过22亿元。

制冷设备行业的竞争已经从前几年的价格战转向技术服务平台的较量。展会上多个品牌推出“制冷系统全生命周期管理服务”，从设备采购、安装调试到运行监控、维保更换，形成闭环。上海博华国际展览有限公司在展会招商服务中特别设立了“技术双向对接通道”，安排设备供应商与百胜中国、星巴克、锦江集团等终端用户进行闭门洽谈，累计完成238场一对一商业对接。一位参与对接的冷链设备企业负责人透露，闭门洽谈中终端客户提出的痛点高度集中：现有温控系统报警滞后导致食材损耗平均达到3.5%，而多数厂商承诺的2%以内损耗标准在实战中难以兑现。对此，多家参展商在展会上推出具备AI预测性维护功能的冷库控制器，能够提前20分钟预判压缩机故障并自动切换备用机组。

展览策划服务的创新在本届展会上同样体现得淋漓尽致。主办方并未将酒店制冷仅仅视作孤立设备，而是将其纳入“前厅-后厨-仓储”全链条设计。展会现场搭建了一座占地800平方米的“未来厨房样板间”，其中制冷系统与排烟系统、洗碗系统通过统一的中控平台实现数据互通。当灶头火力提升使室温上升至预定阈值，制冷系统自动调高压缩机功率抵消热负荷，使厨房作业环境温度稳定控制在24°C以下。这一联动方案吸引了中国香港美心集团、广州酒家等大型餐饮连锁品牌的工程团队反复参观，部分方案已被纳入其2027年下半年新店建设招标文件。

从全球范围看，欧洲在2023年已全面禁止在商用冷柜中使用GWP值超过150的制冷剂，而中国目前仍处于政策过渡期。本届展会上出现的多款采用二氧化碳跨临界循环的制冷设备，被视为未来终端用户规避政策风险的确定性选择。此类设备初期采购成本较传统冷媒系统高出40%左右，但结合中国正加速推进的碳排放权交易市场，部分头部酒店集团已开始进行成本测算：以一家年营收1.2亿元的五星级酒店为例，厨房制冷系统碳排若降低至基准值的60%，每年可通过碳交易获利约18万元，三年可覆盖设备溢价。这一经济模型的广泛传播，使二氧化碳制冷设备在展会期间的询盘数量较上届骤升260%。

上海博华国际展览有限公司在2027年展会上传递出的信号已经十分清晰：单纯的设备展销已经难以满足行业需求，展览展示服务必须转向“数据+方案+资源”的三维输出。其展后发布的《2027中店厨房制冷设备应用趋势白皮书》中写道，未来三年内，可联网的智能制冷设备在新建酒店厨房中的渗透率将从目前的19%提升至45%以上。对于设备供应商而言，若无法提供与酒店能耗管理系统对接的API接口，中高端市场准入将变得极为困难。这一观点在展会现场得到验证——超过七成的连锁酒店采购经理人表示，其未来的设备采购清单中将明确包含“数据协议兼容性”这一技术门槛。

当展会第35届的大幕落下，上海国家会展中心四周的物流车依然川流不息，装载着被反复拆装测试的制冷样机驶向虹桥枢纽方向的物流基地。2028年的展位预订系统已在展会闭幕当天夜间开放，首小时内即有47家企业完成抢订。对于站在厨房设备供应链各环节的参与者而言，跟上这家中国会展业老牌公司所搭建的技术叙事节奏，已不再是选择，而是市场出清机制中的生存底线。

长虹美菱诞生于 1983 年，是中国早的家电制造商之一，40 余年来，始终坚持“自主创新中国创造”，用更新鲜的技术、更新鲜的产品和更新鲜的服务，致力于为全球亿万家庭提供美好生活解决方案。作为中国家电企业的重要代表，长虹美菱产业布局覆盖冰箱（柜）、洗衣机、空调、生活电器、生物医疗、商用冷链等，产品100 多个国家和地区。面向未来，秉承“强企有我向新有为”，做让食物更保鲜的冰箱、让衣服更洁净的洗衣机、让空气更清新的空调、让水更干净家更干净的生活电器，共同创造“美好中国新鲜美菱”，让美好来临。

美菱冷链作为商用冷链设备专业供应商，美菱凭借的保鲜技术和产品创新，率先开创变频技术的应用和普及，成为变频厨房冰箱。美菱冷链产品涵盖厨房冰箱、操作台，商用冷柜、陈列柜、酒柜、制冰机等，形成了完善的产品矩阵。依托强大的研发和生产能力、完善的物流和售后服务体系，致力于为客户提供全场景一站式的解决方案。

 变频节能王——立式厨房冰箱 

SL-988LDWPET, 商 厨 首 发 采 用无极变频压缩机技术，高效节能，一年劲省2000°电；全风冷技术，循环风道有效防止箱体结霜；采用 MLS 保鲜技术，有效防止细菌滋生，保障食品安全；一键深冷速冻直达-32℃，深度锁鲜 ;冷冻 2 小时内，降温至 -18℃极速冷冻，温度范围为：-6~-24℃，一键速冻-32℃，满足冷链多场景使用需求。

 变频节能王——卧式厨房冰箱 

SW-518LDWPEB， 有 效 容 积925L，采用 MLS 保鲜技术，有效防止细菌滋生，保障食品安全；冷冻室竖梁热防凝露，保持干

燥卫生、防止发霉、保护门封条延长寿命、减少清洁负担；一键深冷速冻直达 -32℃，深度锁鲜 ;冷冻 2 小时内，降温至-18℃极

速冷冻；各间室独立精准控温，让食物更新鲜营养，温控显示清晰，设定简单，功能丰富；优质优材，内胆整体拉伸工艺，不渗

水，不漏冷，耐指纹不锈钢，超长耐用。

河南康拜恩电器股份有限公司成立于2019年，是飞龙家电集团下属专业制冷工厂。

企业位于河南民权高新技术产业开发区工业大道12号，工厂占地400余亩，拥有厂房20万多平米；目前拥有员工1200余人，是一家以冰箱、冷柜、异形特种柜等制冷设备为主导，集设计、研发、生产、渠道销售、国际贸易及电子商务于一体的现代化制造企业，拥有全自动生产流水线，年生产能力250万台以上。公司秉持着以“质量为先，信誉为本”的理念不断引进行业管理人员和一支高素质的专业技术团队，并已成功引入国外先进的企业管理模式和国际专业制冷技术。公司先后通过了“ISO9001国际质量体系认证”“ISO14001环境管理体系认证”，产品通过了“国家强制性3C认证“等相关体系认证。

经过多年的发展，公司始终秉持”客户至上、服务至上“的经营理念，不断进取。励志把公司打造成中国专业、的制冷设备制造企业，让“中国制造”誉满全球。

 展示柜 

上海酒店展全名为上海国际酒店及餐饮业博览会，3月30日至4月2日在上海国家会展中心举办。这是酒店餐饮全产业链的盛会，制冷设备虽只是其中一个板块，但分量很重。展会展出规模约40万平方米，4018家展商中，商用制冷、厨房设备、咖啡茶饮设备及食品食材供应商应有尽有。观展人群主要为酒店和连锁餐饮的采购总监、后厨总厨、食品品牌方、商业地产运营商，海外买家主要来自东南亚、欧美、日韩等189个国家和地区，共计18431名海外观众。上海酒店展既深耕酒店餐饮产业根基，又拥抱新消费、新场景、新趋势，因其专业性和开放性，也被业内戏称为“同行交流会”（值得一提的是，Hotelex的广州场、深圳场、成都场的影响力和度都远不及上海场）

近几年的一些明显的趋势：

一是海外观众增长飞快。2026年上海展海外观众比前一年猛涨48.08%。中国餐饮设备和冷链技术在国外越来越吃香；二是制冷设备不再只是“存放东西”的载体，而是向“低碳+智控+美学设计”升级。展商们把冷柜做得好看、省电、声音小，甚至还能远程监控温度；三是专业观众精准度很高，多数人带着明确的采购任务来，成单率接近96%。

在餐饮业高速发展与冷链升级的双重推动下，中国商用及工业制冷设备市场持续扩张，2023年市场规模已突破1300亿元。2026上海国际制冷设备展区聚焦低碳节能、智能温控、多场景适配三大方向，汇聚全球制冷解决方案提供商与冷链整合服务商，助力企业抢占预制菜、新茶饮、连锁餐饮等新兴市场。

展出类别细致划分商用与工业两大板块：

· 商用制冷：包括智能展示柜、制冰机、速冻设备、节能控制系统等；

· 工业冷链：涵盖预制菜中央厨房配套冷库、自动化仓储系统、新能源冷藏车、CO₂环保制冷技术等。

· 商贸对接精准化：

“食饮优选对接会-制冷设备专场”邀请酒店、商超、食品加工等领域采购决策者，为展商提供高匹配度合作机会。