ETAM中文名为艾格,是女装品牌。艾格源于1916年的德国,这年,第一间以“ETAM”为名的零售店开业。到1928年,连锁点网络发展到了巴黎,并以此为基地,逐步成为法国乃至欧洲的女装连锁店。1982年的巴黎,就已经有了ETAM的商店,并以这个世界上的时装之都为基地,逐步成为法国乃至欧洲的女装连锁店。
法国ETAM集团已成为一个国际性的集团。除了法国本土以外,在欧洲(英国、比利时、西班牙、德国、意大利),亚洲(中国、日本、沙特阿拉伯,黎巴嫩)以及加勒比沿海国家都有连锁店。全国销售网点已经超过1000家。
ETAM China
1994年底,法国ETAM集团在中国设立了分支企业---上海英模特制衣有限公司并与1995年1月在上海开设了第一家专卖店。五年中,公司吸取法国ETAM的成功经验并有效结合中国市场的特点,特别是将销售网点全部由专卖店形式改为在商场设立专柜,使ETAM艾格很快成为全国的品牌。1998年,ETAM的休闲系列WEEKEND的问世。更强调服装在休闲时光里的可穿性和舒适性,从而能顺应世界时装的流行趋势。
ETAM
每一季的ETAM和WEEKEND都为忠爱“它”的消费者送去无数的惊喜。设立在上海的设计部,利用法国的流行情报在设计师的精心策划下,推出以不同故事为主题的系列服装。一般每季都有五组故事,每组故事理想的展示方式是在同块墙板上,这也是ETAM艾格服饰区别与其他品牌服饰的独特的陈列方式。城市装为主的ETAM延续简洁流畅的线条,采用流行舒适的面料,并适应正装休闲化的趋势,不同质地面料的交叉搭配,使您走出办公室里拘谨的套装,在写字楼里一样光彩照人。ETAM GroupEtam was born in 1916 when Max Lindemonn opened
his first shop in Berlin, Germany. As a creator of
temptations about 100 years, the Etam Group has pledged woman even more sublime
than they already are.Today, with over than 3300 retails shops in 42
countries and sales of 9 694 millions Euros in 2008, the Etam Group stands as a
major player in the world of women’s lingerie and ready-to-wear.ETAM ChinaETAM came to China at the end of 1994. The First
ETAM store opened on January 1, 1995 in Shanghai.With strong support from ETAM France, strong
non-comparable experience and understanding of the Chinese market, Etam today
is in the top of Chinese customer's mind and major player in the market. It presets 744 points of sales in 263
cities throughout the country.ETAM BrandsETAM PARIS offers city casual collection to office ladies seeking for trendy
and fashionable looks suitable for office hours. Strong of its “SAVOIR-FAIRE”
and rich of its expertise in the retailing in china, ETAM offers high quality
collection with adapted fitting and particular attention to details.ETAM
WEEKEND is ETAM casual line dedicated to Chinese
market. First store opened in 1998 and its considerable success leads the brand
to extend its network to 770 points of sales over 267 cities. Its happiness,
spontaneity, together with a perfect combination of fashion, quality &
price allow ETAM WEEKEND to show on extreme and growing loyalty from its
customers.ES is ETAM
group younger line specific to Chinese market. Created in 2002 to comply with
the increasing needs of fashion from younger customers, ES succeeded in
retailing more active and campus focused collections to 18-25 years old women.E&JOY is launched in 2010 for young denim
market. Glamour - Impertinent – Play are the three main key words.ETAM LINGERIES adapts its know-how to women’s quest for comfort and refinement.
Alternately natural, sophisticated or seductive, they show many personalities.
Since 1916, ETAM lingerie has always been their most loyal partner. The secret
life of Women creates the history of ETAM Lingerie.
本公司主要经营时尚女装,羊毛衫,羽绒服等。公司秉承"顾客至上,锐意进取"的经营理念,坚持"客户第一"的原则为广大客户提供的服务。欢迎惠顾!
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