DSSmith,a￡3.9bnFTSEcompany,isaleadingandindustryrecognisedpackagingstrategist(www.dssmith.com)withintheEuropeanElectronicsandAutomotiveindustry.OurexistingEuropeanCustomerswithintheseindustriesareusedtohavingDSSmithdesignandsupplyindustrybespokehighaddedvaluemulti-materialpackagingsolutions&services.Facilitatedbyaccesstodigitalinformationandopentraderoutes,ourcustomerscanprocurematerialsatthelowestpriceinonelocationandshipthemtoalocationwithlowlabourrates,asengineersinyetanotherlocationmakeproductdesigndecisionsandprocurementisontheothersideoftheglobe.Productsarenolongerdesigned,producedandsoldinasinglecountry/region:ItisnotunusualtoseeDesignisintheEU,ProcurementinChinaandProductionofthesameproduct,hencerequiringthesamepackaging,inMexico,China&Europe.MeaningthatourcustomersexpectDSSmithtoadaptandchangeourgameplantohavetooptimumset-uptoalsonowsupportthemonglobalprojectsasfollows:-Designamulti-materialglobalpackagingsolution&ensureglobalpackagingperformancegovernance:Packagingspecifications,performances,colourmanagement,FSCetc.-Find,select,auditandqualifyexternalpackagingmanufacturingpartnersinneededgeographies,whereDSSmithhasnomanufacturingcapabilities,ensuringcompliancetocustomer’sstandards-HaveoneGlobalcentralpointofcontacttonegotiateallcommercialconditions,withcustomer’sglobalcounterpart,forthedifferentgeographiesimpactedbyproject-Managealldaytodayadminsupplyoperations(call-offs,ordering,shipments,invoicing…)betweenlocalcustomerplantandDSSmith’ssupplier.AsaresultofthiscomplexdemandDSSmithhascreatedanewoperationinChina,whichactsasthe“RegionalControlTower”andumbrellatheabovementionedoperationsinChina.
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